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3 A/B Testing Ideas Using The 'Contrast Principle' Principle
This is the ultimate library of the Best A/B Testing Ideas: We have compiled 250 A/B Testing Ideas that you can try on your website to optimize your conversion rates and increase your revenues.
A/B Testing Idea #159 - Prioritise your most luxurious products
If you display your most beautiful and luxurious product first, your visitors will use it as a point of reference to evaluate the following products. This first element will stay anchored in their minds…
A/B Testing Idea #272 - Offer feature-by-feature comparisons
Providing a comparison table will allow your customers to immediately access all the information required for decision-making. Studies have shown that our perceptions are formed by using comparison techniques…
A/B Testing Idea #329 - On mobile devices, ensure that you have easily clickable areas
On smaller screens, such as on mobile or tablet, it is common for users to experience frustration and unease when trying to click options as the hit areas can be too imprecise. When we are using our fingers…
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