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3 A/B Testing Ideas Using The 'Choice Closure' Principle

This is the ultimate library of the Best A/B Testing Ideas: We have compiled 250 A/B Testing Ideas that you can try on your website to optimize your conversion rates and increase your revenues.

A/B Testing Idea #83 - Ensure to have a page dedicated to your pricing plans

Creating a page that is dedicated solely to your pricing schemes and offers has many benefits. Firstly, it's a simple, clear and effective way of displaying all your prices to your visitor meaning…

A/B Testing Idea #198 - Show a progress bar

Displaying a progress bar is a great visual way to help users follow their progress in the purchase process and will not only stimulate their desire to continue to the end of the process but also gives…

A/B Testing Idea #308 - After small changes, allow users to undo the move rather than to continuously confirm

Rather than asking your customers to confirm changes they make by clicking on "yes" or "no", offer them the possibility to undo what they've already done. Although slight, the …

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